Posted by Bob Delavan on May 31, 2019


Membership growth in District 5750

In Oklahoma’s District 5750, the Rotary Club of Yukon has grown from 22 to 28 members. How did they do it? Yukon implemented an associate member program. This membership type, aimed at attracting young professionals under 30, allows its members to bring brown bags or skip the meeting’s meal, keeping their dues low. The club also reviewed the occupations of its current members and looked for potential members who were starting their careers in missing classifications in addition to entrepreneurs. Way to go, Yukon Rotarians! Thank you for making the Rotary experience affordable, diverse, and fun!

Membership, Public Image, RI Foundation
The “HOOK” for new members
There is an important link between membership, public image, and the Rotary foundation.  When implemented together as a method for attracting members to YOUR Rotary club, the results will be astounding.  Telling your club’s story of its benefit to the community and around the world, coupled with the impact provided by the Rotary foundation is a compelling story that is guaranteed to attract new members. Invite prospective members to participate with a service project that has been promoted within the community.  Explain to them how the Rotary Foundation provides matching money for the project, and then be certain to TELL THE COMMUNITY  what the club has accomplished!