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D-5470 NEWSLETTER
 
Home Page Stories
ROTARY REMINDER:  MEMBERSHIP JUMPSTART WEBINAR – 4TH TUESDAY OF EACH MONTH
 
 George Small, DG 2017-18 highly recommends Rotarians attend this monthly seminar since it covers so many topics to strengthen clubs, not just membership.

 NOTE: You NO LONGER have to register for this call, simply sign in using the information below. For the BEST experience please sign in using a computer or tablet.

Every month on the fourth Tuesday, Zones 21b-27 (7 pm MST/or 8PM CT) holds a one hour Membership Jumpstart Seminar to discuss issues to enhance and growth membership. You may join this call by going to:
 
https://www.zoom.us/join
and then type in the following code: 544896340

Or Telephone:     Dial: +1 408 638 0968 (US Toll) or +1 646 558 8656 (US Toll)     Meeting ID: 544 896 340
  
 
 
   Public Relations Ideas
 
 
 
 
A Message from the District 5470 Public Relations Team about the activities of  District 5810 North Texas and their excellent PR efforts in energizing their District.  There are many good lessons from which we might benefit.  This is their video:
 
 
The Rotary District of North Texas year of 2016-2017 was monumental in public relations. In this video, PDG Bill Dendy speaks about the efforts of his team.
 
              Membership Development
 
The following is a message from Brian King, the Director of Membership Development for Rotary International.  He highlights several membership courses in the RI Learning Center that could prove to be beneficial to every club’s membership development.  Take a few minutes and check them out.  You never know, you might find something useful to help you recruit and retain members.

We are nearly midway through the Rotary year. Is your club making a difference? Is it strong, vibrant, and growing? Are your members engaged and satisfied with their club experience? If the answer is no to any of these questions, there’s still plenty of time to make a positive change in your club’s future. 

 
TOP DISTRICTS RECOGNIZED FOR PUBLIC IMAGE WORK AT ZONE INSTITUTE
 
Public Image awards for Rotary year 2016-17 were presented at the re-scheduled Zone Institute in Chicago December 9th to North Texas District 5810 and Southern Colorado District 5470. 
 
Twelve of the 22 districts in Zone 21B and 27 submitted award applications this past year.  Required activities to qualify included increased media coverage, strong efforts to build Rotary’s new visual identity, implementation of a district public image plan, and at least one district-wide Rotary Foundation centennial initiative.  Districts also had to complete at least one additional activity that included a club public image award or citation, training program. Club visual identity audit or a measurable expansion of social media such as Facebook, YouTube, Twitter, etc. 
 
Paulette Church,  Public Image Coordinator for District 5470 reported successful coverage of Rotary events in Colorado newspapers, YouTube features on Navajo Solar Light and Guatemalan Water projects, and Facebook implementation by more than 50% of their clubs. 
 
Governor Teresa Anson’s  district strategic communication plan emphasized the difference Rotary is making at home and around the world, and the message that Rotary can lead the community to solving problems.   They obtained written pledges from club presidents to adopt the Rotary master brand, distributed 900 master brand pins to members, and  achieved an 80% usage of master brand usage on club visual materials.
 
District public image coordinators are working again this Rotary year to qualify for the 2017-2018 District Public Image awards. 
 
 
On the anniversary of Hurricane Katrina, and in response to the most destructive U.S. storm since, ShelterBox USA begins to position aid in Texas and launches a designated fund in support: the Hurricane Harvey Relief Fund. 100% of all donations received will support all associated deployment costs with the ShelterBox response to Harvey.
 
Donors, whether they are individuals or clubs, may request to designate their funds specifically to our Hurricane Harvey Relief Fund. Donors can select "Harvey" designation from the drop down menu on the online donation page, or note this on the memo line, if they are submitting a check.
 
Pam Pine a Rotarian in Glenwood Springs, is our Rotary District 5470 Ambassador with Shelter Box.  She invites you to contact her with any questions you may have.  ppine500@hotmail.com   970 928-9546 or 970 948 0606
 
Weapons and Rotary Districts and Clubs Policy Clarification
In January 2017, Rotary International’s Board of Directors clarified its existing policy regarding guns in relation to the use of the Rotary logo and sponsorships.   The wording of this long-standing policy was unclear, and as a result, Rotary members told our board they were often unsure what the policy did and did not allow. A key consideration was Rotary’s risk if a weapon was purchased at a Rotary event and then caused serious injury or death. Another objective was to ensure consistency in how the Rotary logo is used in the 200 countries and regions where we have clubs.  Below are the policy clarifications that address the questions raised by our members and provide clarity on our sponsorship guidelines and use of the Rotary mark.
 
A District 5470 Guide to
Attending a Rotary International Convention
 
By: Paulette Church
 
 
Several members of District 5470 have asked for help in planning their RI Convention trip and their time will there.  In an effort to help with this and after attending four Conventions, I am putting together these suggestions, which will change as others contribute their ideas as well.
 
First, each Convention has different issues regarding travel, size, venue, and the quality of the host committee’s planning. I suggest your arrive one day before and stay at least one day after the Convention.  That said, there are some common steps to take:
 
 
The New and Improved Rotary International Website
 
 

Check out Rotary.org’s modern, new look

Rotary.org, our public-facing website, has a fresh, contemporary look that clearly answers the often-asked question: “What is Rotary?” It’s the first step in a two-part update to our entire website: first Rotary.org, and then My Rotary.

For many people, our website is their introduction to the great work that Rotary members do to improve lives around the world. It’s meant to create an emotional connection that inspires potential members, donors, and partners to get involved. The latest changes to the public site do that, and more.

Some of the updates will be obvious: a modern design, increased use of imagery and graphics to tell our stories, and better organization of content to help readers find out who we are and what we’re doing. Other changes, like the improved readability and speed of the site, will be a welcome surprise.

These upgrades are made possible partly by the dues increase the 2016 Council on Legislation passed to allow Rotary to provide additional support to clubs and districts. As part of our work to refresh My Rotary, we’ll also update Rotary Club Central and the Club and District Administration pages — more information about these improvements will arrive in the coming months.

Visit www.rotary.org to see all the enhancements to our public site.

Club Runner has also added some new Theme Templates for Clubs and Districts in line with the new Rotary International's Theme to attract new members to Rotary.  We will explore the possibilities of adopting one of these themes for the District Website.